Gold Journey Mapping^TM

Gold Research, Inc.’s Customer Journey Mapping^TM provides an excellent way to understand customers’ thoughts and activities as they move on their path-to-purchase toward buying a product or a service. Gold Research, Inc. provides customized B2B and B2C Customer Journey Maps that show exactly what is driving customer loyalty. Knowledge about customer experiences and shopping behaviors can attract more business and create more effective marketing. Companies that leverage Gold Research’s Customer Journey Mapping^TM are highly successful at building customer loyalty, enhancing employee engagement, increasing revenue per customer, and making their marketing more effective than the competition.

Gold Research, Inc.’s Customer Journey Mapping^TM helps you identify the different phases or “life-stages” in your customers’ path-to-purchase journeys. Our proprietary and exclusive customer journey mapping processes can help in identifying triggers that you can control to influence and change customer behavior in each phase of their buying journey. Fueled by quantitative and qualitative research, our customer journey mapping provides actionable insights and help you influence customers to build market share and loyalty.

Gold Research, Inc. has extensive experience in Customer Journey Mapping^TM, path-to-purchase research, deploying customer intercepts, in-store interviews, mobile surveys for concept testing, marketing testing, satisfaction research, shopper insights, and mystery shopping. Contact Gold Research for your B2B or B2C Journey Mapping and start increasing your ROI today.