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Over 50 years of research experience.

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Gold InterceptsTM: Capture insights from customers in real-time.

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Gold Journey MappingTM:
Influence customers by their path-to-purchase.

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Gold Research-SupportTM:
Work smart. Outsource your survey programming & reports to us.

GoldResearch, Inc.


Finding the Gold in Research!TM

We are a data-driven enterprising market research and business consulting firm. Strategically located in San Antonio, Texas, our expert team of researchers works with a range of clients all over the USA, from emerging businesses to the Fortune 100. At Gold Research, Inc. we are always challenging ourselves to develop stronger and more effective analytical tools, including customer journey mapping (B2CB2BDigital), eye-trackingad-hoc research support, in-person intercepts, and in-store audits for our clients. We are passionate about uncovering the answers you need to increase your business ROI.

When you wonder how to find the answers,
go no further than Gold Research, Inc.


Gold Journey MappingTM

Gold Research, Inc.’s Customer Journey MappingTM provides an excellent way to understand customers’ thoughts and activities as they move on their path-to-purchase toward buying a product or a service. Gold Research, Inc. provides customized B2B and B2C Customer Journey Maps that show exactly what is driving customer loyalty. Knowledge about customer experiences and shopping behaviors can attract more business and create more effective marketing. Companies that leverage Gold Research’s Customer Journey MappingTM are highly successful at building customer loyalty, enhancing employee engagement, increasing revenue per customer, and making their marketing more effective than the competition.

Gold Research, Inc.’s Customer Journey MappingTM helps you identify the different phases or “life-stages” in your customers’ path-to-purchase journeys. Our proprietary and exclusive customer journey mapping processes can help in identifying triggers that you can control to influence and change customer behavior in each phase of their buying journey. Fueled by quantitative and qualitative research, our customer journey mapping provides actionable insights and help you influence customers to build market share and loyalty.

Gold Research, Inc. has extensive experience in Customer Journey MappingTM, path-to-purchase research, deploying customer intercepts, in-store interviews, mobile surveys for concept testing, marketing testing, satisfaction research, shopper insights, and mystery shopping. Contact Gold Research for your B2B or B2C Journey Mapping and start increasing your ROI today.

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Contact Us

1-800-549-7170

GoldResearch, Inc.

8000 I.H. 10 West | Suite 600
San Antonio, Texas, 78230

Market research, shopper insights leaders rely on our Gold InterceptsTM: Guaranteed Real-Time Certified Surveys from Credentialed SurveyorsTM. Optimum for satisfaction research, exit interviews, audits, mobile surveys anywhere in U.S., Canada. Gold Journey MappingTM: Customized journey maps that display customer’s entire path-to-purchase so you can make targeted improvements and impact buyers positively.

Gold InterceptsTM

Gold InterceptsTM uses real-time intercepts and mobile surveys. Our 100,000+ trained surveyors can survey onsite anywhere in the US or Canada. Our national shopper panel can give you insights right now!

Gold Journey MappingTM
B2B, B2C, Digital )  

Companies that leverage Gold Journey MappingTM are highly successful at building customer loyalty, increasing revenue per customer, and making their marketing more effective than the competition.

Gold Research-SupportTM

Need ad-hoc support for survey programming, tabs, charting, or report development? We have you covered with flexible pricing. Call us and experience how easy it is to get ongoing support when you need it.


Latest Research Insights

The Retail Path to Purchase

Gold Research, Inc.’s Retail Path to Purchase process or Journey MappingTM provides an excellent way to understand customers’ thoughts and activities as they move toward buying a product.

Read more…


Studies, Clients, Research Careers

Case Studies

View Gold Research, Inc. client case studies to see their successes.

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Clients

View the top brands that utilize Gold Research, Inc.’s services.

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Research Careers

View Gold Research, Inc.’s job listings for available positions. 

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Satisfied Clients


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