Conversations with Masters:
How to Better Understand Your Customers™
Watch Nyika Allen, Director of Aviation, City of Albuquerque, share:
- Her own journey in better understanding her customers
- How she leveraged journey mapping to optimize customer experiences at the Albuquerque International Sunport
- A deep understanding of key customer journey touch-points, and their impact, that prevented her from replacing airport parking attendants with high-tech solutions
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