Programming Complex Survey & Parsing Data Mid-Stream into Client’s Data Systems

The Challenge

A national research agency sought assistance in programming, hosting and deploying a complex online questionnaire nationwide. Project involved embedding critical question modules, complex algorithms, and managing multiple survey quotas with sampling partner over a short fielding duration.

The Solution

Gold Research supported this company by:

• Reviewing the questionnaire for accuracy and flow
• Converting the complex questionnaire from word into its online survey format
•  Embedding all question modules, algorithms into the survey including parsing survey data through the company’s systems in real-time during fielding
• Making mid fielding changes to programming
• Managing data collection and quotas during fielding
• Supplying required data to the company upon completion

The Results

The company was able to successfully launch and collect required data for its national study on time and on budget.