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Conversations with Masters:

How to Better Understand Your Customers™

Watch Audra Yankton, Manager and Consumer Insights Leader, Hudl Communicate:

    • Why discussing financial impact and quantifying it is crucial before starting customer journey projects
    • How transforming foresight into insight predicts key learning areas in customer journeys
    • What helps guide clients towards new approaches while acknowledging change resistance
    • When trust in client relationships leads to exploring complex concepts in customer journeys

    Would you like to better understand your customers?

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